Wednesday, August 1, 2012

Martian Hot Wheels

The toy company Mattel, makers of the Hot Wheels model series, has a history with NASA that goes back to the first rover on Mars, Sojourner.  Mattel marketed a Hot Wheels version  of Sojourner that quickly sold out.  Mattel followed that success with models of other NASA spacecraft.

Now, Mattel is coming out with a Hot Wheels model of NASA's huge Curiosity rover, scheduled to land on Mars next week.

The toymaker says it will market the Curiosity model regardless of what happens on the landing attempt on Mars.

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